Interventions

MILLENIALS

This is consistent with some of the analyzes we have conducted and the conclusions of the conferences we have given. Not the Millenials are not a homogenous generation but like those who preceded them a fractured generation. See the excellent book by VincentCocquebert.

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WATCH INDUSTRY IN CHINA

We are totally aligned with the conclusions of this article as we continuously advise our clients that business trends in China are driven by two factors PRC governmental regulations and consumers’ expectations. Those two factors are not necessarily aiming at the same directions.

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MONCLER

The Italian brand Moncler again achieve a sharp increase in these sales performance in China and Korea.

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FENTY

LVMH and Rihanna are ready to propel Fenty. This is news that does not surprise us, having been among the first institutes to raise the performance of this young eponymous brand on the US market in beauty.

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WILL THE MIDDLE CLASS DISAPPEAR?

Office workers and skilled workers are fewer and fewer in France, while the jobs of managers and unskilled progress.
And, according to researchers, this trend has been accentuated since the 2008 crisis. Globalization, technological progress and relative wage rigidity explain this polarization of jobs. According to the OECD, every decade, 1% of the population stops belonging to the middle classes.

CRRC

Who’s afraid of CRRC, the Chinese railway giant? I pointed out in a recent conference the danger of the Chinese TGV, at the forefront of technology.

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CSR

CSR: “the world of startups does not care royally”. These are some of the conclusions of our study on Millennials, brands, the world and the quest for meaning.

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