Interventions

What are consumers’ expectations in terms of consumption today? What behaviors will continue? Are aspirations for the essential, for the green exploding even more than before? Promise Consulting will share its rebound index, measured at the beginning of confinement, at the end of confinement and now in stage 3 of deconfinement. This webinar will not only provide assessments, analyses and trends at this stage 3 of the post-confinement but will also decipher the levers of the rebound in consumption and the communication strategies to adopt.

This global health crisis has created an unprecedented shock, the full economic and societal repercussions of which are still difficult to grasp. In this context, how can we move forward?

In order to go further and to strengthen ourselves together, the WEG organizes a special edition of its Beauty Day and mobilizes experts, institutions and business leaders, members and partners of the WEG.

In the spirit of this day, professional and caring, they will share their questions, analyses, latest figures and solutions they see for our beauty sector.

#strongertogether #jdbcew #professionnelsdelabeautéensemble #labeauteestutile #cewfrance

Fragrance Talks: On Wednesday 24th June, Philippe Jourdan, looks back at the third wave of his study and tells us whether we can hope for a return to consumption in France.

#survey #etudes #consommation

Fragrance Talks: 20 min to understand who these young people are in search of meaning.
A digital conference hosted by Philippe Jourdan, Thursday 28th May at 10am.

Fragrance Talks: 20 min to go through a subject.
On Tuesday, May 12th, the day after the eventual lightening of the containment, Philippe Jourdan will come back on the indicators and will try to answer the following question:

Can we hope for a return of the French to consumption?

Digital Conference of 6 May 2020

During this talk, Philippe Jourdan gives his deciphering on the main lessons of the first study on the return to consumption carried out in China. If the Chinese seem eager to gradually resume economic, cultural and social activity, the obstacles remain numerous, and the possibility of a black scenario is still possible. Which sectors will benefit from the rebound in China? What are the levers to be activated to surf the recovery? What is the rebound index for the cosmetics sector, including perfume? Let’s share together the robust indicators of our tracking and exchange on the comparative dynamics of the studied activities!

#expertise #consommation #chine